Analytics Tag

Using Analytics to Inform Your Web Design and SEO Strategy

Here we evaluate the importance of using web analytics to inform web design and SEO strategies, illustrating how analytics offer insights into user behavior and site performance to enhance user experience and search engine visibility. By analyzing data such as user navigation patterns, page views,...

Core Web Vitals - What You Need To Know

Website managers know that providing a positive user experience is critical to ensuring that site traffic stays high and visitors continue returning. Of course, improving the user experience also enables websites to rank higher in Google searches — an endeavor made easier by using Google's...