Sandbox

If you’re a business that is always on the lookout for more clients, you’ll need to be relentless when it comes to pursuing them so they can do business with you. Sometimes, you won’t be able...

Running a blog, website or any other business that you make content for can be difficult. Sometimes the ideas for new content just don’t come to you. There may be times that you are not sure...

During the last several years, the number of sales driven online has increased exponentially. Because of this, it’s more important than ever that you choose a good hosting company for your site. Beyond the need for a stable...

When it comes to finding the right customer for your business, there are many different options with today’s technology. One of the best ways to turn site visitors into paying customers is to use a good...

Marketing is a tool that businesses use to gain more sales and customers. When this is not implemented properly, or a specific marketing campaign does not go as well as originally thought, it just seems like...

Having goals for your business is really important and setting SMART goals for your marketing is critical to success. SMART is an acronym that stands for specific, measurable, attainable, realistic and time-bound. Having guidelines for goals...

When it comes to marketing and marketing analytics, there are many terms that you will need to learn. An important metric you will need to get familiar with is bounce rate. Bounce rate is a metric...

Thinking About Podcasting

Believe it or not, podcasting, while quite the rage presently, actually got its roots back in the 1980s. The practice was actually called audio-blogging, but it really didn’t start to take off until 2004. Now, podcasts...

It’s the most thrilling (and terrifying) time for a small business owner—your little shop is ready to spread its wings and announce its services to the world. You’ve decided to move beyond word-of-mouth, but how much...

You’ve heard that keywords are still important to Google’s search algorithms, but how do you know which words are the right ones? Is it just guesswork? Read on to find the best tips for finding the...

Should you be focusing on one, the other, or both? Keywords and how they should play into your overall SEO goals is a long-standing debate, and a very confusing one, too. Keywords play a significant role in...

In a world where online reviews can make or break your business, it is important to keep a close eye on the reviews that people are leaving about you. While most of the reviews you will...

As in SEO, you know how hard it can be to achieve the first result for a search query on Google. With the introduction of Adwords, video results, local 3 packs, and mobile devices reducing the...

Can keywords make or break the success of your online content? Here’s some valuable info to help you maximize your SEO efforts. When it comes to SEO and keyword theory, there’s a LOT of information out there,...

With the ever-changing landscape of the marketing industry, AI has become a marketer’s favorite new tool. AI has allowed companies to collect and organize large amounts of data and even help cut costs by acting as...

Business owners and entrepreneurs dream of the day that they wake up to an inbox full of inquiries, requests to work together, or better yet, sales! But most of us don’t have the budget for a...

The stress of organizing an event can often seem unparalleled. Yet, when that schedule is finalized, the caterer arrives on time, and the festivities officially kick off, the same can be said of the satisfaction. There...

With the increase in technological innovations in the ad space, more and more marketing dollars are being allocated toward paid ads. Everywhere you look online you see some type of ad that is becoming more and...

A website migration is essentially moving all of your content from your existing site over to your new site. Sounds easy right? It can be if you follow all of the correct steps. A website migration...