Strategy & Consulting

Wendy's, Chick-fil-A, Arby's, and McDonald's are just a few of the hundreds of fast food chains that have one thing in common that many people are not aware of and that has a proven dramatic effect on their actions as a consumer. The color red....

Visiting my mom in the nursing home is always a fun time, said no one, ever. I don't have to do so as frequently as others have too - I go only on the rarest of occasions. My mother works at the nursing home in...

Customer feedback is one of the best ways to get your business moving in the right direction.  When our business isn't moving as quickly in the direction we want it to, it's best to start back to the roots of our business, the customer!  With...

With the recent innovations in technology, businesses are now developing new, unique ways to better connect with their customers. One of the most common ways is by developing a mobile app which often will further encourage the customer to interact with your brand. Listed below are several...

Want to learn how to increase your profits and raise your bottom-line? E-commerce can help! If you haven't guessed it already, the "e" in e-commerce stands for electronic. In other words, e-commerce is utterly dependent upon the tools and technologies of the digital age; in particular,...

If you own a local business, pursuing an advertising campaign on the local television channels or radio stations can be extremely expensive. However, with the rise of social media, there are several new ways in which local businesses can begin attracting new customers. One of...

Many people in the world are walking around with mobile devices with more power inside than the computer systems used for the moon landing and the Manhattan projects rolled into one. In the early years of the World Wide Web, text was the dominant content...